CASE STUDY | Life wizards
From ‘Make-It-Or-Break-It’ To The First Phase Of Funding
Lauren came to us when her business was at a critical stage. She founded LifeWizards Academy and wanted to develop an app that would reach her audience at scale.
She soon understood that it took more than only hard work in developing the app.
Not only that, she began to see that securing investment was more challenging than expected due to many different moving parts within the fundraising process and the work required to understand what to do at each step.
The results
Once we started working on the project plan and deliverables for the app, we soon went into the funding phase, where we worked not only on her pitch, but also on the foundations i.e. valuation, investment criteria, and more.
Lauren soon saw, how to get more confident in her pitching and also how to speak with investors.
Once she got the opportunity to pitch to one of the investors, she sealed a deal where she got investment for the first phase of the app and on top of that, the investor opened doors to new sales opportunities that helped her company expand its offering.
Client
Life Wizards Power App
Industry
Saas - Mobile App
short-term Results
Self confidence in articulating her pitch and speaking with investors.
long-term Results
Obtained first phase of funding and expansion of sales opportunities.
Founder
Lauren Ballester
Hold on, There's more
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6 Figure Deal with A strategic investor.
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Pepijn van den Berg
"Denise is a true professional with both great attention to detail and a high level of dedication. In working with Denise I have found her to always go the extra mile. This has resulted in both a very valuable partnership, as well as a very pleasant working relationship."